Tron to list on Nasdaq via SRM reverse merger in $100M token treasury move

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Blockchain giant leverages legacy markets for crypto-native listing

Tron, the blockchain platform founded by Justin Sun, is preparing to go public through a reverse merger with Florida-based SRM Entertainment. The deal includes a US$100 million private investment to create a TRX-based treasury. Once complete, SRM will rebrand as Tron Inc., making it one of the first major Asia-led blockchain listings using a SPAC-style route on Nasdaq.

This move signals how Asian Web3 firms are entering U.S. public markets with new token-backed financial models. It also positions Tron as a pioneer in merging blockchain architecture with traditional capital structures.

From blockchain rails to Wall Street doors

Founded in 2017, Tron has become one of the world’s largest decentralized ecosystems. It supports smart contracts and high-speed dApps, with over 210 million user accounts and daily transaction volumes exceeding US$10 billion.

Instead of following the IPO route, Tron is entering Nasdaq by merging with SRM Entertainment—a listed company previously focused on theme park merchandise. This reverse merger offers a quicker, less scrutinized path to public market access.

TRX tokens as corporate treasury

Post-merger, the new Tron Inc. will raise US$100 million via a private offering. The funds will be used to purchase TRX, the native Tron token. These tokens will serve as the backbone of the company’s treasury strategy.

This mirrors MicroStrategy’s Bitcoin play—where tokens are held as long-term assets on the balance sheet. The deal is being arranged by Dominari Securities. Tron Inc. will operate from the U.S. but retain operational hubs in Singapore, a rising crypto center in Asia.

The structure blends reverse mergers, crypto-native assets, and public equity—all under one corporate umbrella.

A fusion of crypto and public capital

Tron’s listing marks a key shift in how blockchain firms access capital. Instead of launching tokens or navigating IPO red tape, it’s merging with a listed entity to unlock liquidity and legitimacy.

There are risks. Justin Sun claims the U.S. SEC has paused an earlier investigation, but the transaction’s U.S. broker, Dominari, has political affiliations that could draw scrutiny. Still, Tron’s approach reflects a larger trend: blockchain firms seeking recognition, not just funding.

By using TRX tokens as corporate reserves, Tron is creating a hybrid identity—part crypto, part capital markets.

A model for token-backed public firms

If successful, Tron Inc. will be among the first public companies to hold crypto as its treasury base. This opens new doors for blockchain businesses globally.

Potential developments include:

  • Token-linked dividends, allowing holders to benefit from company performance

  • Cross-border fundraising, where tokens and equity work together

  • Integrated blockchain reporting, with on-chain analytics included in earnings calls

Startups across Asia, especially in Korea, Singapore, and the UAE, may follow Tron’s lead. This could reshape how tokens are seen—not as speculative assets but as financial tools that anchor public companies.

Asia’s blockchain play reaches Wall Street

Tron’s planned listing via SRM marks a turning point for Asia’s crypto ecosystem. It fuses token economies with regulated finance, bridging gaps between regulation, geography, and innovation.

More than a listing, this is a blueprint. It reflects how blockchain companies can grow beyond decentralization narratives and enter mainstream capital markets—on their own terms. Tron’s move could inspire a new class of Web3 public firms powered by tokens, not just shares.

Read more on business spotlights and innovations features.

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